Dickie’s x Emma Rogue Upcycling Workshop
To celebrate the launch of an exclusive Dickie’s collection hand-painted by Emma Rogue (200k followers), I produced a hype party and customization experience hosted by Emma herself. She led guests through a series of workshops featuring heat press crystal patches, fabric paint pens, embroidery, and more. The event featured a curated selection of cocktails, exclusive giveaways, and a live set from DJ Dickbyair. Event photography courtesy of Anna Koblish.
Responsibilities:
Concept Development
Mood + Inspiration Boards
Activation, Environment, + Wayfinding Design
Art Direction for 2D + 3D Elements
Comp Analysis + Market Research
Sourcing + Ordering
Installation Oversight + Styling
Vendor + Venue Management